Pepsi - Approaching the Grade
Pepsi - Approaching the Grade
The contemporary Pepsi graphic is very vibrant, and I decided that this spot, gorgeously shot on the Alexa, wanted to look closer to the graphical world that occupies the end of the spot. The client’s decision to feature Kevin McHale cued me into the demographic as well who might favor a bright, saturated look.
Before I arrived at the session I dialed in a quick grade over the rough cut that punched some dark blue in the black areas, a great area to bleed some subtlety into the grade. I like to send stills to the client to begin the creative discussion. The client thought the look would be a great way to proceed with the grade.
Two Shots in One
During the spot, Kevin McHale walks through a rack of wardrobe clothing and magically changes into a suit. When I arrived at the grade the shots were already seamlessly composited together.
Regardless of the fact that the shot used two shots, my client still thought the left side of the frame was too dark. Utilizing Resolve’s incredible tracker, I was able to track the top left metal corner of the wardrobe rack and use that as a basis for splitting the shot back into two shots. I then created a window that used the tracking data to affect the left and right sides of the images separately.
